Yesterday, I attended Generation Beauty 2014 by Ipsy at LA Live in downtown Los Angeles, California. This event hosted by Michelle Phan’s Ipsy and sponored by various cosmetics, beauty and hair care companies. Generation Beauty has a ton of amazing workshops and meetups by top beauty gurus and established professionals. The idea behind the event is to grow your social network community by connecting at the event with other women and men, who share your beauty interests.
Here are a few of the many companies that attended the event: EM by Michelle Phan; Bare Minerals; Josie Maran; Laneige; Sexy Hair; Vincent Longo; Proactiv; and Temptu, just to name a few. Many of the companies in attendance had fun activities and gifts for the guests. In addition, there were workshops on increasing your social media presence and speakers chatting about developing YouTube, Facebook, and other social media channels.
I had a great time hanging out with my friend and celebrity hair stylist, Guy Tang, seeing a few of my social media friends, and general having a great time! I would encourage you to check out the Generation Beauty website ( http://www.genbeauty.com/index.html ) for the next Generation Beauty event.